I’m getting good ranking of my keywords but i cant get traffic.

One of the biggest fallacies on SEO is that you need to target specific keywords to improve your traffic and, by extension, your business. Keywords. of course, are words and terms that people search on to find what they want. If you focus on just keywords and nothing else, you will have the problem that […]

Share

Engaging with your audience in a multi-screen world

1/6th of our waking hours, we spend connected to the Internet. 78% of Internet users search online for information about products before purchase. People are looking to user generated content to form their purchasing opinions. Your web presence needs to be available to them 24/7/365 in the way they want to see it. Your website […]

Share

Google Penguin 3.0 – Why your website may be in danger

On Friday, October 17th, Google rolled out it’s 3.0 update of the Penguin search algorithm. According to Google, the update will affect approximately 1% of all English language websites. The main component of the update deals with your website’s backlinks.  Yup, as I’ve said time and again, if you are paying some Third World company good […]

Share

How Social Media Can Greatly Impact SEO

For years, website owners have been encouraged in a rather vague way to create social media profiles in order to aid their SEO efforts. Finally, there is a concrete way to use one specific social media platform to impact your web traffic.

Share

Social Media Predictions for 2014

Since almost all of the major players in social media are using hashtags to aggregate content, with Facebook adding the functionality in June of 2013, I’m predicting more campaigns based around them rather than individual platforms. As recent as a year ago it was typical for marketers to add their web address and social buttons for Facebook, Twitter, YouTube etc to most of their advertising collateral.

Share

Tips for Succeeding with Facebook’s New Newsfeed Format

Facebook just changed it’s newsfeed and sharing formats and savvy companies are looking for ways they can maximize their exposure. Here’s a few hints in how to thrive with the new newsfeed: 1. Post More Visual Content. Facebook’s new look is flooded with enhanced images of every variety — an entire feed can be viewed […]

Share

Social Media Marketing – It’s a new way of thinking

Social media is being used by companies large and small to connect to existing and new customers and increase business. The problem is that many companies don’t understand social media and how the game plan has changed from marketing of 10 or 15 years ago.

Share

SEO Tips

I’m asked quite often questions about what increases a website’s ranking in Google’s (and to a lesser degree, Bing’s) search engine results pages. I’ve included some of the more frequently asked questions and my answers/suggestions.

Share

Penguins and Pandas…oh my!

You’ve read about the Panda update which caused a huge fuss some months back and now a Penquin update and you’re starting to wonder why the menagerie and what’s it all mean to you.

Share